How E-Commerce is Impacting Industrial Real Estate

April 28, 2025 | By: Allison Wilson
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The rapid growth of e-commerce has significantly transformed consumer shopping habits, leading to significant changes in the industrial real estate sector. The online shopping surge has heightened the demand for modern warehouse spaces, as retailers require efficient facilities to store and distribute products. These trends were already occurring in the pre-covid world but accelerated as lockdowns dramatically changed shopping habits.

Unlike traditional retail, e-commerce necessitates larger inventories and sophisticated logistics, resulting in a greater need for warehouse space. Estimates suggest that for every $1 billion in online sales, approximately 1.25 million square feet of warehousing is required. This demand has driven the development of expansive, technologically advanced warehouses near urban centers to facilitate swift delivery.

“Consumers now demand products to be delivered within 1 to 2 days from order and tenants have had to shift focus to last mile delivery capabilities, which has ultimately driven occupancy in the industrial sector,” said Chris Taylor, Atlanta Industrial Property Management Lead with Cushman & Wakefield.

Modern warehouses have evolved to become not only larger but also more intelligent. The integration of automation, artificial intelligence, and Internet of Things (IoT) systems has enhanced operational efficiency, enabling businesses to meet customer expectations for rapid delivery and seamless service.

“While companies are looking to use the latest technology to enhance their operational efficiency inside of their space, they are also looking to the Landlord to address issues with aging buildings and act on deferred maintenance items that the current Landlord may have inherited,” said Kelly Tarczy, Senior Property Manager, also with Cushman & Wakefield Atlanta. “This can include improvements and repairs to the slab, major asphalt and concrete repairs, and full building LED upgrades.”

The impact of e-commerce on industrial real estate is evident worldwide. In the United States, cities like Atlanta, Houston, Indianapolis and Chicago, have experienced substantial growth in warehouse development due to their proximity to major transportation hubs and urban areas, making them ideal for e-commerce logistics.

This rise in e-commerce presents both challenges and opportunities. The increased demand for warehouse space can drive up rental costs and intensify competition for prime locations. Additionally, investing in advanced technologies and infrastructure can be costly. However, these challenges also pave the way for innovation and growth within the industrial real estate sector.

Companies like Amazon exemplify the influence of e-commerce on industrial real estate, with their expansion driving the need for state-of-the-art warehouse facilities across various regions. Similarly, third-party logistics providers are diversifying the market, further fueling growth.

E-commerce is significantly impacting industrial real estate. As online shopping continues to grow, the demand for modern, efficient warehouse spaces will rise, presenting both challenges and opportunities that drive innovation and reshape markets. Understanding these changes can help stakeholders navigate the evolving landscape and capitalize on e-commerce growth.

 

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