To-uyen Vo, Marketing Director at Lillibridge Healthcare Services in the Greater Chicago Area, has been selected by CRE Insight Journal as one of the 10 to Watch in commercial real estate. The CRE Insight Journal 10 to Watch program recognizes top early-career professionals who are shaping the future of the industry through leadership, innovation, and strategic impact across diverse real estate roles.
At Lillibridge Healthcare Services, To-uyen leads national marketing and communications across a portfolio of more than 200 medical office buildings, supporting leasing, tenant engagement, and community outreach. She spearheaded a comprehensive brand refresh, which included a redesigned website, updated signage, refreshed collateral, and consistent brand guidelines, significantly strengthening the company’s visibility and credibility. Her digital strategies drove a 190% increase in organic website visits within the first year and improved first-page Google rankings by 224% over two years, establishing the company as a trusted resource for tenants, brokers, and prospects.
To-uyen also oversees high-profile company events, such as the annual Market Leaders Meeting and national real estate conferences, introducing sponsorship programs and interactive experiences that elevate engagement and drive collaboration. She manages a talented team, mentors colleagues, and ensures marketing initiatives align with corporate objectives, positioning Lillibridge as a thought leader and strategic partner in healthcare real estate.
Beyond her professional achievements, To-uyen is committed to volunteerism and community service. She champions initiatives supporting veterans, including organizing care kits, leading Veterans Day programs, and creating “Voices of Veterans” and “Breakfast of the Brave” events, which honor veteran colleagues and highlight veteran-owned businesses. These efforts reflect her dedication to giving back and creating inclusive, appreciative environments both within her company and the broader community.
“I strive to honor my family’s history, recognize the service of my relatives, and give back to those who sacrificed for others, ensuring veterans feel seen, respected, and supported,” To-uyen said.
To-uyen believes real estate plays a vital role in shaping healthier, more connected communities.
“Thoughtfully designed and well-managed properties can enhance health, safety, and accessibility,” she said. “In healthcare real estate, facilities bring care closer to where people live and work, improving access for underserved populations and enabling providers to deliver care more effectively. Parks, mixed-use spaces, and inclusive developments strengthen community connection and resilience, while sustainable practices demonstrate the industry’s responsibility to protect resources and create lasting value.”
“Real estate extends beyond property lines—it can serve people, enrich communities, and leave a positive legacy,” To-uyen said.
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